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Top 10 High Paying Skills in Information Technology

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These Days your knowledge and skills are more required than choice. If you don’t know which opportunities are at your disposal, try looking in which you are curious. Ask about yourself in which things you have an interest then you can decide whether it’s useful for you or not but skills and knowledge both are essential for you.

Here are the top 10 information technology skills that pay well. With these Skills, You will get a better job with a high salary and you can also start your own business. 

Digital Marketing

In the 1990s, the term Digital Marketing was first used and it is advertising and promoting Products & Services. Any business plan should include a section on digital marketing. There are more options for businesses to grow their customer bases as Internet usage rises in India.

India is expected to have over 840 million internet users by 2022, making it the country with the fastest-growing internet market worldwide. After the launching of Digital India by the Ministry of IT, there is increasing usage of digital platforms day by day. According to data Analysis, In 2025 this can boost the GDP up to US$1 trillion by 2025.

Software Developing

Software is created by programmers for certain applications. By using several tools and abilities Software engineers create, assemble, and maintain software. Meeting with clients may be required as part of their duties to ascertain the requirements for a software solution.

In India, there is an impressive salary for a Software Developer. Every time we use mobile phones or laptops to visit a website or an app; it’s the hard work of a software developer. So the demand for Software Developer is much higher and its job is well paid. 

Web Developing 

Web Development is the coding that enables the functionality of a website according to the owner’s requirement. These are the steps in the web development hierarchy:

programming on a client’s end

programming for web servers

database design.

By using the web, Every Business is conducted globally because the world is dominated by the web. In this digital world, to promote and sell their products to worldwide users, the web is very important for every organization.

In this field, there are huge opportunities available for people who want to work. Employing web designers and web developers for their online work is a common practice among both public and commercial companies. The professional web development demand is increasing day by day and this is a huge job opportunity for the aspirants.

Web Designing

The Designing and layout of a website are created by Web Designer. Because they are typically UI experts, web designers may carefully create a website.

Due to the widespread use of digital media in everyday life and the fact that everyone relies on websites for social interaction, communication, and commerce, the field of web design is expanding quickly.

According to the US Bureau of Labor Statistics, there is a 13% fastest growing in the Field of Graphic Designer. Companies are more emphasis on website designing so that it’s reflected in the job market.

Social Media Marketing

Social media marketing is the process to promote a product or service by use of social media platforms and websites. 

For businesses, Social media marketing is a powerful way to reach prospects and customers. Basically, SMM targets social platforms like Facebook, Instagram, and TikTok for brand promotion and also targets audience growth, driving website traffic, and increasing sales.

The scope of social media in India is rapidly increasing. According to the survey 2019, Top businesses admitted that 15-20% of their marketing budget is allocated for social media advertising.

Search Engine Optimization

Search Engine Optimization is the process of improving the web to increase the visibility when people search for services or products related to your business.

SEO India has a bright future because the scope of Search Engine Optimization is very broad. According to the Times of India, In the coming years, Digital marketing areas such as SEO, SEM, and SMM will create more than 1.5 lakh jobs with the salary range of Rs 4.5-5.5 Lakh.

Email Marketing

Email marketing is a marketing strategy where businesses sell their products and services via an email list. It is the most profitable and cost-effective marketing channel, that’s generating an average ROI of $42 for every $1 spent.

As email marketing touches many of the different aspects of the business so the scope of Email Marketing careers is huge. Email Marketing is very effective, and you can get tons of new clients for your company with email marketing.

Content Marketing 

Content Marketing is when you write informative content and sell that content on the site. It’s a marketing strategy used to attract, and engage an audience by sharing relevant articles, and videos.

In India, after a few years, there will be a drastic growth in companies that focused on content operations. In just 1 month you can learn content marketing and writing. Many students are now working in different companies like Barclays, American Express, etc.

 In India, the national average salary is ₹5,40,000 for a Content Marketer.


Copywriting is the most advertising element for marketing. It is the act that is responsible for writing the text or copy. There are four types of copywriter

  • In-house copywriters
  • Freelance copywriters:
  • Agency Copywriter 
  • Corporate Copywriter

Starting pay may be low but after some time a talented copywriter can earn a significant salary depending on the creativity and the dimension of their business.

Copywriting skill is highly demanded in the market especially if you are signed up for a dating site, It’s probably because of the copywriter’s great tagline.

Graphic Designing

In Graphic Designing to communicate messages, professionals create visual content for both online and offline advertisements. For Graphic Designing there is an artistic talent required and you can learn Graphic Designing online or in your local community.

Graphic designing is a highly valuable skill. You can work as a freelance or work for an ad agency, newspaper, or magazine. You can display your portfolio of work and land jobs through multiple freelance sites.


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